Elys has become the sole owner of USB after closing the acquisition of 100% of its shares this week. The purchase price for USB's equity was $12 million, with half of that amount paid in cash and half in 1,265,823 million shares of ordinary stock.
Up until December 31, 2025, the total for possible earnouts is $41.8 million.
As a result of the transaction, USB will play an increasingly important role in Elys' US-facing brand. Because of this, Elys was able to expand its operations to North Dakota, Michigan, and New Mexico. Additional regions in the works include Iowa and Washington D.C.
Once the transaction is fully integrated, these states guarantee a significant increase in client base and revenue. This acquisition is in line with Elys' objective to expand its presence in the US and Canadian sports betting markets.
The president of USBookmaking, Vic Salerno, stated: "USB realised that in order to increase our client base we needed a sportsbook platform that was built for the United States market." After three years of testing almost every sports betting technology on the market, we settled on the Elys platform as the best.
"We are excited to showcase the strengths of USB to our pipeline of potential clients, which include our highly experienced bookmaking team and our technologically advanced and cutting-edge software platform. We anticipate that this combination will make us a formidable parlay in the sports wagering market."
