In response to Finland's intentions to reform its present online gambling monopoly, the European Gaming and Betting Association (EGBA) released a statement expressing its approval.
This follows the announcement of a legislative project to establish a licensing system for internet gambling by the Finnish Ministry of the Interior.
Online gambling companies, including those providing casino games or betting activities, would be mandated to seek a licence under the new ideas.
Fees, taxes, safer gaming laws, and advertising rules would all be a part of this broader enterprise.
Veikkaus is a 100% state-owned corporation that presently has the exclusive right to offer gambling services in Finland.
This is a positive development towards long-overdue and substantial reform of gambling in Finland," remarked Maarten Haijer, Secretary General of the EGBA.
More options and protections for Finns, more equitable competition among operators, and more authority for the Finnish government over their online gambling market would result from multi-licensing.
All EU member states will now have a licensing scheme for online gambling thanks to these changes in Finnish legislation.
Out of all the European Union member states, only Finland has a monopoly structure in place for its online gambling business.
As a result, the EGBA thinks that Finland is missing out on money since players are going to foreign websites instead.
In addition to allowing for more stringent oversight, the EGBA believes that a licencing system would boost income.
As the regulatory negotiations progress, Haijer expressed their eagerness to maintain interaction with the Finnish government and local stakeholders.
The relaunched Winlandia, which was formerly exclusive to Finland, has begun expanding internationally with a launch in the United Kingdom.